To summarise and shortly evaluate my production company logo I’ll begin with the tools I used for this part of the module. I used a range of tools in Illustrator to create the image that I have such as the pen tool, the paintbrush tool, fill, framing and anchor selection.
I had the aid of a graphics tablet for this part of the module, this really helped with the initial outline and the filling in and shading of the tornado. The narrow ended, precise selection helped with using anchor points tenfold and I found it much easier to manipulate the shapes I had created.
I left this image without backing, frame or text in front of it for a long period of time and I’m still not completely happy with this part as it is. The frame could have potentially been an oval shape, filled with a less abrasive colour; this could have left the text just overlapping the sides slightly instead of everything just sitting in a box. I feel that my logo looks unprofessional now that it is a ‘completed’ section.
Although I managed to utilise tools successfully, I could have created more complex shapes or have created the tornado using different methods that would have fit the module criteria. I treated this part of the module with far less importance than the three ‘main’ sectors and this affected my work negatively. Next time I would allow more time to focus on parts of the ‘same’ value and orchestrate my working hours for efficiently.
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