I've decided to go with a film for this module instead of a game, but so far I am struggling to decide between genres. I am leaning towards Horror at the moment with the other option being Epic/Fantasy.
I've made some initial comparisons so that I can later brainstorm and draw up possible box covers.




Immediately it is evident that a use of dark colours is atmospheric for this genre. The title text in all of these examples is bold and striking, using an unconventional font. There is no pattern to the images displayed on the covers, they need to correlate with the plot, but they are all visually unnerving. In other examples I have seen any shots of the characters shown on the covers will pull focus with facial expressions rather than using action shots.



All of the facial expressions shown in these examples can fill the viewer with a sense of dread, they are powerfully emotive and this will be something I need to take into account if I am to pursue horror for my final piece.
Epic/Fantasy seems to be an almost polar opposite with the techniques used on the covers.







General consensus is that action shots are used quite heavily in these covers. While the colour schemes are not dissimilar to those of Horror I would label them bleak rather than dark. Realism is used heavily in fantasy as this creates the illusion of it being real and thus enveloping the viewer,
I would call the use of striking and unusual font out as the same in both of these genres. They are both leading you into worlds and situations that are unlikely, if not impossible to happen in real life and I think a new or artistic font can portray this well.
It seems common practice to show the actors on the covers as well, unlike horror where the image just needs to give a feeling of unease, there is no need to push for that character connection.
My next step is going to be to brainstorm some film ideas, I will start with two from each genre and work towards the basic theme for each and atmospheres I would need to create for each idea with the skills I've learned.